OpenAI DevDay 2025: Major Announcements and AI Showcases Expected

OpenAI prepares to host its third annual developer conference, DevDay 2025, at Fort Mason in San Francisco on Monday. Over 1,500 attendees gather to witness what the company calls its “biggest event yet,” featuring keynotes, announcements, and a fireside chat between CEO Sam Altman and former Apple designer Jony Ive.

Keynote and Live Demos

The event kicks off with an opening keynote from Altman, scheduled for 10 a.m. PT on October 6. The keynote promises to unveil new announcements, live demos, and a vision of how developers are reshaping the future with AI. This one-hour session will be livestreamed on OpenAI’s YouTube page, making it accessible to a global audience.

Industry Context and Competition

OpenAI faces increasing competition from tech giants like Apple, Google, and Meta. In the last year, Anthropic and Google’s AI models have become more capable for coding and web design tasks. To stay competitive, OpenAI has released better AI models at lower prices. Meta, with its new Meta Superintelligence Labs, also poses a significant threat.

Anticipated Announcements

Rumors abound about potential launches at DevDay 2025. OpenAI might unveil its AI-powered browser, provide updates on the AI device it’s building with Ive and former Apple executives, or share more details about the GPT Store, which has been relatively quiet since its launch last year.

In-Person Highlights

For in-person attendees, the day includes onstage presentations and talks from industry leaders such as Cursor CEO Michael Truell, San Francisco mayor Daniel Lurie, and Andreessen Horowitz investing partner Kimberly Tan. OpenAI employees, including model behavior researcher Laurentia Romaniuk and Codex lead Alexander Embiricos, will also give speeches about their work.

AI-Powered Sideshows

Adding to the excitement, DevDay 2025 features a series of AI-powered sideshows. One notable attraction is “Sora Cinema,” described as an immersive experience that showcases the latest in AI-generated content.

References

• What to expect at OpenAI's DevDay 2025, and how to watch it | TechCrunch